Nokia joins hands with Vodafone India and Bharti Airtel
Nokia has joined hands with Vodafone India and Bharti Airtel to offer customers integrated billing solutions on the Nokia store platform.
The tie-up enables consumers to download content from Nokia's mobile application store and pay for it as part of their monthly mobile phone bills or have the amount deducted from their prepaid balance.
Commenting on the partnership, Sanjoy Mukerji, chief commercial officer, Vodafone India, said, “This would offer significant monetisation opportunities to developers and galvanise local content development.”
Moreover, Nokia also announced the availability of in-app billing solutions, which allow consumers to purchase digital content directly from within the application's interface providing them with greater control over the content they purchase. In addition, Nokia has also put in place a broader range of price points on the Nokia Store in India.
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