Bharti Airtel is likely to form an alliance with Nokia to offer bundled phones at subsidised rates.
October 15, 2007
Bharti Airtel is likely to form an alliance with Nokia to offer bundled phones at subsidised rates. According to the terms of the alliance, the two companies will follow the "joint go-to-market" strategy, combining some of their advertising and marketing initiatives to tap the midand lower-end segments of the market.
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