Matt Preschern appointed the CMO and Executive VP of HCL Technologies
Matt Preschern has been appointed as the new chief marketing officer (CMO) and executive vice president (VP) of HCL Technologies. Prior to his appointment at HCL, Preschern was the Senior VP and Enterprise CMO at Windstream Communications, where he was responsible for brand management, demand generation and digital content marketing. He was also responsible for the product and solution marketing, pricing, channel and field marketing, public relations and industry analyst relations at Windstream.
Preschern has also worked at IBM in various capacities including VP of marketing for the North America Business Consulting Services organisation. He has been a key in IBM's 'Smarter Planet' campaign and also worked on the development of the 'On Demand Business Adoption' model.
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