Vodafone Essar Limited, one of India’s leading cellular service providers, announced the launch of “Vodafone Callertune share”, a Callertune application on Facebook. ‘Vodafone Callertune share’ is a first of its kind application through which Vodafone customers can search for, Preview and Set their Callertune on Facebook and post it to their wall to let their friends share the music they love. Vodafone is the first telecom operator to launch this unique product.

Through  Vodafone Callertune share, powered by partner Onmobile global Limited Vodafone customers can search for their favourite songs from a bank of  3.5 lakh songs across Bollywood, Regional and International genres and also browse through personalized song recommendations. They can hear the song and set it as their Callertune which will automatically be shared with  their friends on their Facebook wall. Customers can also see what Callertunes their friends have and Copy their favorite ones. They can also recommend Callertunes to friends though this application and  allow them to copy the Callertunes by simply clicking the post on the wall.

Using this application comes at no extra costs to the customers and helps them celebrate their interests and love for music with friends on a social platform. To start using this application, customers need to register their Vodafone mobile numbers on the facebook application ‘Vodafone Callertune share’. Only the standard subscription of Callertunes apply.

At the launch of the application, Rajiv Kohli CEO-Delhi, Vodafone Essar said, “Music is something that is enjoyed by everyone and Callertunes are an individual’s way of expressing their passion for music. ‘Vodafone Callertune share’ extends the Callertune services onto Facebook enabling our customers to activate and recommend songs to their friends, all from the comfort of their social network page. We have more than a million fans on facebook and they will surely enjoy this service.  This is the first time a telecom operator is launching such a unique service for its customers and we will continue to provide such exciting services through the year”