ZTE Corporation (ZTE) has announced structural changes within the organisation.

In 2014, the company will channel increased resources to grow its three pillar businesses: operators, mobile devices and enterprise. At the same time, ZTE will step up efforts to target three emerging market segments: metropolitan public IT systems, new energy technology and mobile Internet.

ZTE anticipates that rising demand for cloud-computing, big data, Smart City and the Internet of Things will help drive growth in the company’s enterprise business. Also, in its business serving telecommunications operators, the company will intensify its focus on key areas of higher profitability and strive for increased efficiency by adopting a flattened management structure. ZTE aims to be a market leader in 4G, and will pursue game-changing breakthroughs in development of 4G equipment, 4G semiconductors and 4G devices.

ZTE mobile sevices will operate as an independent unit of the company, to be headed by Zeng Xuezhong, executive vice president. Zeng was previously in charge of ZTE’s operations in China. Meanwhile, He Shiyou, executive vice president and the former head of terminals will remain as an executive director of ZTE Corporation.

Pang Shengqing, senior vice president has been appointed as head of ZTE’s enterprise business. Zhao Xianming, executive vice president has been appointed chief technology officer.